Where I can help you.
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After building and scaling an ABM program at a series B-D company, I spent 2 years as an internal consultant at 6sense helping over 80 teams build their ABM strategy. I'm currently am an internal consultant for ZoomInfo.
Results that drive revenue matter.
Specialties:
Verticalized Campaigns
Segmentation
Lead to Account-Based Transitions
Display optimization
Orchestration (operations)
Change management and ABM education
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I started my career in B2C marketing, advertising, design, and brand building. I've continued to specialize in branding for small businesses, individuals in the wedding industry, and for e-commerce brands.
Specialties:
Brand build outs including: logos, fonts, colors, mark, photography usage, templates
Brand messaging and positioning
Copywriting for brands
Packaging, print materials, Squarespace sites
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For both B2B and B2C brands, I'll help you figure out where your place in the the market is and how you should approach your audience.
Having a clear picture of who you are and where you fit is crucial to success.
We'll build out:
Market Definition
Customers Base
Distribution Model
Product/Service Messaging and Positioning
Pricing
Retention